Social scientists have developed different conceptual frameworks of food choice behavior. It is of practical interest to the food industry and especially its marketing endeavors. įood choice is the subject of research in nutrition, food science, food psychology, anthropology, sociology, and other branches of the natural and social sciences. In addition, environmental cues and increased portion sizes play a role in the choice and amount of foods consumed. An interdisciplinary topic, food choice comprises psychological and sociological aspects (including food politics and phenomena such as vegetarianism or religious dietary laws), economic issues (for instance, how food prices or marketing campaigns influence choice) and sensory aspects (such as the study of the organoleptic qualities of food).įactors that guide food choice include taste preference, sensory attributes, cost, availability, convenience, cognitive restraint, and cultural familiarity. Research into food choice investigates how people select the food they eat. Study of how people select the food they eat
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